GoFar Blog

Insights, strategies, and updates to help your messages go further.

Why Simple Marketing Tools Win in 2025

In an era of AI and complex automation, simplicity is a competitive advantage. Learn why stripping back your marketing stack might be the best move for your ROI.

Elena Rodriguez

2025-11-20

Deliverability•8 min read

The Ultimate Guide to Email Deliverability in 2025

Learn the latest best practices to ensure your emails land in the inbox, not the spam folder. We cover SPF, DKIM, DMARC, and engagement metrics.

Sarah Mitchell • 2025-11-15

Strategy•6 min read

SMS Marketing: Do's and Don'ts for High Engagement

Text messaging has a 98% open rate, but it requires a careful approach. Discover how to craft compelling SMS campaigns that drive action without annoying users.

James Chen • 2025-11-10

Automation•10 min read

5 Essential Automation Workflows Every Business Needs

Stop sending manual emails. Set up these five automated flows to nurture leads, welcome new users, and recover abandoned carts 24/7.

Emily Rodriguez • 2025-11-05

Company•5 min read

The Origin of gofar.marketing: Scratching Our Own Itch

Why a solo developer built a marketing platform from scratch. The story behind gofar.marketing and the mission to simplify outreach for small businesses.

James Wilson • 2025-10-01

Get marketing tips delivered to your inbox

Join 10,000+ marketers receiving our weekly insights on email deliverability, SMS strategies, and growth.